The full breakdown
Type “build me a website” into any AI tool and you get the same template everyone else got — the same hero, the same filler copy, the same “welcome to our website” energy. That is why most AI-built websites look identical: the prompts behind them are identical.
We stopped improvising. Every client website we build now runs on the same 4 prompts, in the same order:
- The Discovery Interview — 12 questions, one at a time, that pull the truth out of the business before any design: the single action a visitor must take, the customer's biggest fear, the proof, the competitor's weak spot.
- The Design Brief — turns those answers into a selling structure: a hero headline that states the outcome, the page order, a 3-color palette, typography, and the exact call-to-action — mobile-first, no filler sections.
- The Copy Polisher — rewrites everything so it sells without sounding like an ad: headlines as outcomes, features as benefits, every unprovable claim deleted.
- The QA Gate — tests the finished site like a customer on their phone at 11pm: the main action in under 3 taps, tappable phone numbers, nothing broken at 360px width, PASS or FAIL with the exact fix.
Discovery, brief, copy and QA used to take 10–14 hours per project. With the pack it is about 2 — which is how a client gets a first demo in 48 hours instead of next week.
The prompts are the engine. The meal is the finished custom website — with 24/7 AI chatbot, WhatsApp Business integration, and booking and follow-up automation, the parts prompts can't do alone. The guide includes the full build roadmap: first draft with modern AI site builders, refined in code, deployed on Vercel or Netlify.